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Growth (CRM) Analyst



IT, Sales & Business Development
Mexico City, Mexico
Posted on Friday, May 17, 2024

The role:

We are looking for a Growth (CRM) Analyst to be part of this amazing and fast – growing fintech. S/he will collaborate with Marketing and Product teams to enhance their product-marketing process and build long-lasting customer relationships by delivering, tracking and optimizing the teams’ communication messaging intended to increase conversion, retention and loyalty.

Through this role, s/he will be collaborating with several teams (Brand, Performance, Product and Data Science) to develop engagement & retention strategies that mainly rely on marketing automation (CRM/inbound channels). Most of the communication strategies you will develop will help engage our customers along their lifecycle journey by using triggers, user data and personalization.

What will I do?

  1. CRM Platform Management: Utilize CRM platform to optimize customer interactions and maintain and update customer databases.
  2. Data Analysis: Provide simple insights and recommendations to enhance customer engagement and optinize automation strategies
  3. Reporting: Prepare and deliver reports to teams, summarizing key performance indicators and campaigns’ performance.
  4. Collaboration: Be able to work and prioritize tasks with multiple teams, be proactive to constantly improve Growth team’s impact on engagement and retention and Design, develop, and experiment with software programs using a diverse range of technologies.

    Ideal Candidate:

    • Use of analytics tools such as : Google Analytics, Amplitude, or other tracking platform. (Nice to have)
    • Use of CRM platforms such as Braze, Clevertap, Husbpot, Salesforce.
    • Expertise in inbound communications (email, push, in-app, whatsapp, etc)
    • Will to defy status quo and naturally look for the extra mile
    • Good spelling (Spanish). English is a plus.

    If you are unstoppable, creative, and have the skills we need, we want to talk to you!!
    At Clip we embrace and honor the differences of our Clippers, and together we create a vibrant and extraordinary culture in a space where everyone can be their true self and thrive to their full potential.
    We promote access to the same opportunities in a safe and respectful space, free of discrimination and harassment.
    Diversity, equity and inclusion have been part of Clip since its foundation and are a key part of our essence. Together we make the extraordinary happen!
    If you are unstoppable, creative and have the skills we need, we want to hear from you!

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